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PINK ‘Pop-Up Tour’ visits WVU campus

Published: Monday, September 26, 2011

Updated: Monday, September 26, 2011 22:09

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Sara Wise/The Daily Athenaeum

The PINK Nation "Campus Tour Pop-Up Shop" came to West Virginia University yesterday giving students a chance to preview and purchase Pink Nation's new collegiate collection on the Mountainlair green.

Not yet in stores, the collegiate collection from PINK Nation, a group that belongs to Victoria's Secret's clothing line PINK, targets college girls.

"It's a perfect fit for a campus girl," said Rachael Micca, manager of the PINK travel store. "She can go to class comfy and cute."

According to Micca, a lot of traffic went through and many students browsed the sale, which went from 10 a.m. to 5 p.m. Monday.

"It's really great because a lot of people that dorm and don't have cars can't go to the pink store," Micca said, "So they can come here to get their PINK stuff."

Associates from the Victoria's Secret in the

Morgantown Mall, which is the closest location offering Pink Nation gear, came to help with the event.

WVU's campus representative for PINK Nation, Jessie Austin, said the collegiate collection targets WVU sports because West Virginia doesn't have a professional team, making PINK Nation's WVU football and basketball lines very popular.

"This is big for WVU because everyone seems to wear it all the time," Austin, a senior at WVU, said.

Students who made a purchase at the sale got to spin a freebie wheel and go home with something extra. Perfume and lotion were among the free options.

Lauren Chandler and Anna Humphrey, both freshman exercise physiology

majors, were at the event to browse the new fall collection.

"It's really cute and it fits girls well," Humphrey said.

Freshman Kelly Robinson, sports and exercise psychology major, said she just couldn't resist new yoga pants.

"I saw people walking around with PINK bags and then I found it and I had to buy something," Robinson said.

This is PINK Nation's third year coming to WVU

and there will be more events soon.

On Oct. 3, there is a yoga and zumba event at the Student Recreation center, where PINK Nation will raffle off their new yoga line.

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