University seeks students for in-house marketing campaign

West Virginia University will be holding an open casting call for any students interested in being part of University marketing projects Thursday from 10 a.m. to 3 p.m. in the Mountainlair.

Students selected at the casting call will be part of a pool of candidates to be used for marketing projects including TV, radio and web opportunities, as well as uses at the Visitors Resource Center in One Waterfront Place or billboards.

"We are looking for a variety of students," said Becky Lofstead, WVU's associate vice president of University Relations. "We do it every year to find students to represent the University."

Students who attend the casting call will be asked various questions about their WVU experience, academic goals and achievements, student life on-and-off campus.

Material from the casting call may also be used for advertisements, and students may be asked to blog about their WVU experience.

Lofstead said these casting calls have been going on for around seven or eight years and began with video diary projects where students were given cameras to film their daily activities at WVU.

Students participating in the casting call will have to sign a release, and not every student who tries out will be used for the projects.